TLDR Highlights:
Provided modernization and revitalization of brand imagery and copy for local markets.
Created and executed social media and newsletter marketing copy material for various target audiences.
VIVOTEK | Global Security & Surveillance Technology
Copywriting: Assisted with fine tuning brand voice by crafting engaging copy for newsletters and social media, strategically targeting appropriate target audiences.
Content Creation: Revitalized and modernized brand imaging by creating appealing, high-quality imagery and gifs for email newsletter campaigns and social media in multiple formats to be used by various local teams in other regions.
Email Marketing: Implemented email marketing campaign, enhancing brand awareness and recognition, highlighting sales, events, and promotions.